Malabar Gold & Diamonds has announced plans to open 20 new showrooms across multiple countries in October.
This move is part of the company’s international expansion strategy, aimed at strengthening its presence in key markets such as India, the Gulf Cooperation Council (GCC) countries, and the United States. Once the new showrooms are launched, the total number of outlets will increase to 375 worldwide, up from the current 355.
Expansion in Key Markets
The company’s expansion targets both established and emerging markets. In India, Malabar Gold & Diamonds will open 13 new showrooms across nine states. These will include three in Uttar Pradesh and two each in Delhi, Maharashtra, Karnataka, and Rajasthan. Additional showrooms will be launched in Odisha, Telangana, West Bengal, and Punjab.
Internationally, the brand is enhancing its presence in the Middle East with new locations in Muwaileh, Sharjah (UAE), Muitar (Qatar), and Nakheel Mall (Saudi Arabia). In the United States, Malabar plans to open two new showrooms, one in Artesia, Los Angeles, and another in Atlanta, Georgia, continuing its growth in North America.
Global Growth with a Focus on Responsibility
M.P. Ahammed, Chairman of Malabar Group, highlighted the company’s goal of becoming a leading global retail jeweller. He also emphasised the company’s commitment to sustainable growth, noting that their expansion strategy prioritises responsible sourcing and sustainability.
Malabar Gold & Diamonds was recognised as a Responsible Jewellery House at the India Gold Conference 2023-24, reinforcing its dedication to ethical practices and sustainable business operations.
Strengthening Global Operations
Malabar Gold & Diamonds operates in 13 countries, including prominent markets such as the UAE, Qatar, Saudi Arabia, USA, UK, and Australia. In addition to its retail presence, the company has a well-developed supply chain, managing 14 wholesale units in eight countries and 15 jewellery manufacturing units across five countries. The brand also oversees design studios and 25 exclusive brand collections, employing more than 21,000 professionals from 26 different countries.
Implications for the Jewellery Industry
Malabar Gold & Diamonds’ expansion underlines the ongoing globalisation of the jewellery industry, as brands seek to tap into both traditional and new markets. For jewellers, this highlights the importance of maintaining a strong international presence while focusing on sustainability and ethical practices. Malabar’s focus on responsible sourcing and transparency aligns with a broader industry shift towards corporate responsibility in jewellery manufacturing and retail.